(24) Website is up!

Hello everyone! :D

Today I decided to take the time and tackle completing my website where I can upload my film. In the past blog posts I took the time to research for additional information I wanted to include in my blog, but for this post I needed to look back on my past knowledge and do some research for branding. 

Since I am entirely responsible for advertising and distributing my film, making sure that the branding of it remains consistent is a very large undertaking. The overall appearance of what you produce is the key component that either drives in audiences or pushes them away. Taking all of that into consideration, I want to delve into all of the design choices I have made for my website and how I plan to create a sense of consistent branding. 

In terms of the layout of my site, I wanted to keep it organized and simple so it would be accessible to a wide range of audiences and easy to take in. If I am someone who is coming onto a website expecting to see an artist's work I would expect to see a professional and tidy space. 

The main attraction right on the home page, easy peasy!

However, professional does not mean that my website should not have personality. I really want to incorporate my own sense of personality and style into my site (and in my brand as a whole) and more specifically how my personality shines through when discussing about my work and its contents. I made an about page where I explain what this website and project is about and I also aim to speak in my most authentic voice. Of course, I don't want to sound colloquial, but I want the consumers to get the idea that a person made this film and a person was behind this project, not a company. 

The colored background creates interest, plus it's the same background that is in my blogpost so there's some consistency points for branding >:P

The main reason that made me want to make this blog is none other than the additional information about grief that comes with my film. I hope that adding extra information about grief and forcing myself to address the consumers directly helps to build a more intimate connection in between the reader and I and makes my work and myself more trustworthy or worth listening to. After talking with some peers they felt that I should make the distinction that I am not a licensed professional, and so I made sure to not give any specific advice in my information page and offer resources that readers can refer to if they are looking for more information. 

With some pops of color in the back of course!

I want to add that for my background (and general branding as a whole) I am using a lot of gradient imagery with bright colors as I feel that it invokes feelings of introspection and reflection, which is a heavy theme that I am incorporating within my production. I really want to use that as the main driving force with brand and I want it to be the thing that sticks with people's mind the most. :0 

I think that concludes everything I needed to say in this blog post, hopefully I covered it all! I'll keep you guys posted!